Web Analytics and Reporting

Modern web analytic tools have been embraced as a mainstream marketing tool especially in the area of e-commerce.

As part of our SEO management, we produce high level reports detailing the effects of SEO campaigns - for example, we provide a breakdown of how you rank for keywords that we are tracking and targeting.

We also provide guidance with various aspects of web analytics. Improving your rankings is a means to an end; the most important metrics are how many people visit your website and how this is converted into business.

Sembience helps to configure your web analytics so that all information is tracked and stored. However we also realise that collecting and analysing data in such volume can be overwhelming when it comes to making sense of the information. With this in mind, we provide training and guidance for all reports and web analytics that are made available to you.